Confidence, Connection, and Career Growth on the Shop Floor.
Confidence, Connection, and Career Growth on the Shop Floor.
Confidence, Connection, and Career Growth on the Shop Floor.
Confidence, Connection, and Career Growth on the Shop Floor.
How Shiseido used Bloom to boost retention, sales confidence, and leadership skills across its UK retail teams.
99%
99%
80
80
99%
Would recommend
Would recommend
Would recommend
3,271
3,271
95%
95%
3,271
Total Coaching Moments
Total Coaching Moments
Total Coaching Moments
4.7★
4.7★
4.9★
4.9★
4.7★
Average user star rating for coaching Check-ins
Average user star rating for coaching Check-ins
Average user star rating for coaching Check-ins
Average user star rating for coaching Check-ins
“Bloom has surpassed my expectations. It really allows me time to focus on my development — something many brands don’t offer.”
“Bloom has surpassed my expectations. It really allows me time to focus on my development — something many brands don’t offer.”
“Bloom has surpassed my expectations. It really allows me time to focus on my development — something many brands don’t offer.”
Shiseido User
Shiseido User
Shiseido User
“Bloom has surpassed my expectations. It really allows me time to focus on my development — something many brands don’t offer.”
Shiseido User
Industry: Cosmetics & Personal Care
Size: 33,000 employees
HQ: Tokyo, Japan
Bloom use case: Boost Confidence
Industry: Cosmetics & Personal Care
Size: 33,000 employees
HQ: Tokyo, Japan
Bloom use case: Boost Confidence
Inspiring confidence and self-expression through innovative skincare, makeup, and fragrance — delivered by expert teams in stores and online.
Inspiring confidence and self-expression through innovative skincare, makeup, and fragrance — delivered by expert teams in stores and online.
Inspiring confidence and self-expression through innovative skincare, makeup, and fragrance — delivered by expert teams in stores and online.
Inspiring confidence and self-expression through innovative skincare, makeup, and fragrance — delivered by expert teams in stores and online.
Inspiring confidence and self-expression through innovative skincare, makeup, and fragrance — delivered by expert teams in stores and online.
Shiseido is a global leader in cosmetics and personal care, with a portfolio of prestige beauty brands.
Shiseido is a global leader in cosmetics and personal care, with a portfolio of prestige beauty brands.
The goal
The goal
Shiseido wanted every employee to feel valued, supported, and inspired to build a long-term career with the company. Making Bloom a core part of their benefits was central to strengthening retention and creating clear growth opportunities.
Shiseido wanted every employee to feel valued, supported, and inspired to build a long-term career with the company. Making Bloom a core part of their benefits was central to strengthening retention and creating clear growth opportunities.
The Solution
The Solution
Through Bloom, every employee received a personalized development plan starting with a 360 review, followed by targeted coaching on confidence, communication, and career clarity. Delivered through an easy-to-use app, each interaction was backed by data-driven insights to track progress and impact.
Through Bloom, every employee received a personalized development plan starting with a 360 review, followed by targeted coaching on confidence, communication, and career clarity. Delivered through an easy-to-use app, each interaction was backed by data-driven insights to track progress and impact.
The results
The results
The results
Employees felt more connected to Shiseido and more confident in their future there. Managers saw stronger morale, clearer career pathways, and early signs of higher retention.
Employees felt more connected to Shiseido and more confident in their future there. Managers saw stronger morale, clearer career pathways, and early signs of higher retention.
Employees felt more connected to Shiseido and more confident in their future there. Managers saw stronger morale, clearer career pathways, and early signs of higher retention.
10/10
Recommend Bloom
To a friend or colleague
10/10
Recommend Bloom
To a friend or colleague
10/10
Recommend Bloom
To a friend or colleague
10/10
Recommend Bloom
To a friend or colleague
10/10
Recommend Bloom
To a friend or colleague
10/10
Employee improvement
As shown through regular self-reflection data.
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
81%
Adoption Rate
Signed up and actively engaged with Bloom within 60 days
3,271
Coaching Moments
Logged across staff and managers
3,271
Coaching Moments
Logged across staff and managers
3,271
Coaching Moments
Logged across staff and managers
3,271
Coaching Moments
Logged across staff and managers
3,271
Coaching Moments
Logged across staff and managers
3,271
Employee improvement
As shown through regular self-reflection data.
Employee benefits. Officially beneficial.
Employee benefits.
Officially beneficial.
Personalized development on the shop floor.
Personalized development on the shop floor.
Personalized development on the shop floor.
Bloom is the only coaching platform that enriches real, human-led coaching experiences with smart AI features, along with distilled career insights and scientifically-certified psychometric assessments, for a truly whole, and meaningful coaching experience for employees to love and grow from.
The power of Bloom
With Bloom, Shiseido engaged 81% of retail staff, boosted repeat engagement to 75%, and earned a 10/10 recommendation score — all while building confidence and stronger customer connections.
Where next?
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Coaching. Made Cranberry.
+30% Clarity on reaching targets
Driving Change Without Losing Speed.
95% Engaged highly
Driving Change Without Losing Speed.
95% Engaged highly
Driving Change Without Losing Speed.
95% Engaged highly
Driving Change Without Losing Speed.
95% Engaged highly
Driving Change Without Losing Speed.
95% Engaged highly
Driving Change Without Losing Speed.
95% Engaged highly
See how coaching can boost performance on the shop floor — and keep your best people.
See how coaching can boost performance on the shop floor — and keep your best people.
See how coaching can boost performance on the shop floor — and keep your best people.
Experience Bloom with your team for free
Experience Bloom with your team for free
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.
Thrive at work.
© 2025 Bloom App Ltd. All rights reserved.