Retail doesn't slow down for leadership development. H&M needed an approach that worked around the realities of the day job - not against them.



Founded in 1947, H&M is one of the world's leading fashion retailers, operating stores and online across dozens of markets and offering clothing, accessories and homeware built around its ambition to lead the shift toward a more sustainable fashion industry.

The Challenge
People need room to grow. The day job rarely gives it to them. When the work never stops, development has to fit.

Bernard Gunning

Supporting leaders without slowing them down
Bloom worked alongside H&M’s day-to-day reality, combining one-to-one ICF accredited coaching, regular check-ins and coaching insights to help future leaders build confidence, navigate change and perform at their best.
Rather than taking leaders out of the business, coaching became part of how they navigated it.
Focus was on three key strategic areas:
Create Clarity
Clearer priorities and ownership
Better communication rhythms
Less rework and reactive firefighting
Reactive → Deliberate
Build Confidence
Speak up sooner
Navigate difficult conversations
Influence with greater confidence
Hesitant → Influential
Strengthen
Resilience
Focus on what can be controlled
Protect energy
Lead teams through uncertainty
Surviving → Leading
Rather than another initiative competing for people’s time, Bloom slotted in. Leaders shifted from survival mode, to strategic performance.
From survival mode, to strategic performance.
Increase in performance since starting Bloom
Uplift in leadership capability
The Ripple Effect
+38%
Greater confidence leading people
+31%
Stronger stakeholder relationships
+34%
More confident giving constructive feedback
+35%
More confident having difficult conversations
+30%
Improved focus on delivery and outcomes

Individual coaching. Organisational insight.
Bloom is the only platform that enriches real, human-led coaching experiences with smart AI features, along with distilled career insights and scientifically-certified psychometric assessments, for a truly whole, and meaningful coaching experience for employees to love and grow from.
Individual coaching created individual impact.
Together, those conversations revealed the leadership themes emerging across H&M—giving the business the insight to shape future development with confidence.
Where next?
We’ll help you turn individual growth into measurable team and culture impact—without overhauling everything you already do.


Talk to us and experience Bloom

